- Create content that can be shared – Facebook fans is all about sharing, be it news or photos. As a business trying to get some market traction, creating posts and news that can be shared increases its presence in the social media world.
- Turn fans into sales leads – once you have engaged viewers and turned them into fans, you can then proceed to have them click on a link going to your business page, or sign up to an opt-in. You can then send them an email or have a telemarketing team call them.
- Introduce sales opportunities through your communication mediums – emails and telemarketers play an important part here, since this is where the ‘sales’ part of your lead generation campaign comes in. So you have to work with the best people in the business.
Follow these steps and your business will be able to cash in on the market reach of Facebook. This is a great avenue for you in generating sales leads.